SEM -Search Engine Marketing
The PPC Corporate Training is designed to give learners the most comprehensive training about this paid form of internet advertising. It strives to equip the Professionals with skills through which they can plan, manage and execute paid ad campaigns. It educates them about everything related to PPC such as bidding methods, Google AdWords, ad platforms, performance metrics, conversion optimization, etc.
PPC or Pay Per Click is a part of search engine marketing and an effective tool for advertising on internet. It is known to give results in the short run and can be very helpful in case of local businesses looking to attract customers with just one click. A relevant and intelligent PPC campaign is known to give huge returns and thus, if one is looking to develop a successful marketing campaign, the knowledge of PPC is a must.